Sustainability: what does it mean?

Website Editor • Oct 24, 2016

There are many buzz words and/or terms that grab the attention of people today.  These include (but not limited to) Trump, Clinton, ISIS, Kardashian, WikiLeaks, Chicago Cubs, Russia, etc.  The one topic that continues to gain importance and would include everyone on the plant regardless of age, sex, race, or economic status is AGRICULTURAL SUSTAINABILITY. In simple easy to understand terms, sustainable agriculture is the product of food, fiber, or other plant/animal products using farming methods that protect the environment as well as human/public health.  The ultimate goal of sustainable production is to produce healthy, abundant food without hindering the physical ability and/or environmental capability of future generations.  In order to meet the food demand of a growing global population (estimated 9 billion by 2050), we must both maintain and develop environmental biodiversity which ultimately leads to healthy, productive, efficient, sustainable ecosystems. In studying the sustainability flow chart below, one thing that stands out is the interaction and central importance of crop, soil, and microbiology, and the role social, political, and economic factors play in the overall scheme.  As farming in the US transitions from small, family farms to much larger corporate operations, it will become even more important to remember these interactions so as to avoid further governmental regulations and restraints. So how do we do this?  The principles of the 4Rs must come into play on a global level, to insure the use of plant nutrients as well as chemicals at the right time, the right place, from the right source, and at the right rate.  Expanding this even further, we know there are substantial differences in nutrient solubility (which impacts soil chemistry) and availability, and thus will affect the overall nutrient use efficiency.  For example, we know that potassium acetate is much more soluble and has greater potential for plant uptake than other traditional potassium sources (i.e. chlorides, sulfates, nitrates, thiosulfates, sulfites, etc.).  Only 2% of the soil contained potassium is available for plant uptake, as it has not undergone the mineralization process yet.  The plants ability to access available potassium has a huge impact on realizing maximum genetic potential through improved ionic balance, water/nutrient movement, disease tolerance, and cell structure/integrity.  The same holds true to nitrogen and phosphate choices as well, but to a lesser extent. If we do our part now, we help guarantee stability for future generations.

There are many buzz words and/or terms that grab the attention of people today.  These include (but not limited to) Trump, Clinton, ISIS, Kardashian, WikiLeaks, Chicago Cubs, Russia, etc.  The one topic that continues to gain importance and would include everyone on the plant regardless of age, sex, race, or economic status is AGRICULTURAL SUSTAINABILITY.

In simple easy to understand terms, sustainable agriculture is the product of food, fiber, or other plant/animal products using farming methods that protect the environment as well as human/public health.  The ultimate goal of sustainable production is to produce healthy, abundant food without hindering the physical ability and/or environmental capability of future generations.  In order to meet the food demand of a growing global population (estimated 9 billion by 2050), we must both maintain and develop environmental biodiversity which ultimately leads to healthy, productive, efficient, sustainable ecosystems.

So how do we do this?  The principles of the 4Rs must come into play on a global level, to insure the use of plant nutrients as well as chemicals at the right time, the right place, from the right source, and at the right rate.  Expanding this even further, we know there are substantial differences in nutrient solubility (which impacts soil chemistry) and availability, and thus will affect the overall nutrient use efficiency.  For example, we know that potassium acetate is much more soluble and has greater potential for plant uptake than other traditional potassium sources (i.e. chlorides, sulfates, nitrates, thiosulfates, sulfites, etc.).  Only 2% of the soil contained potassium is available for plant uptake, as it has not undergone the mineralization process yet.  The plants ability to access available potassium has a huge impact on realizing maximum genetic potential through improved ionic balance, water/nutrient movement, disease tolerance, and cell structure/integrity.  The same holds true to nitrogen and phosphate choices as well, but to a lesser extent.

If we do our part now, we help guarantee stability for future generations.


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Wayne Becker, District Sales Manager & Agronomy Specialist Blending two NACHURS products (Triple Option® and Balance®) at a 1:1 ratio has proven to jump start soybeans and increase profitability. Many farmers would like to use in-furrow starter fertilizer with their beans but are uncertain of the benefits. When beans are first planted early growth is very important. • It is a race against time between soybeans and weeds, fighting for water, sunlight and nutrients. • The quicker a canopy is established, the less weeds are able to steal resources, which could affect yield potential. Traditional In-furrow fertilization of beans is usually not as easy to visually observe as when it is applied to corn or wheat. However, that does not mean that they are not extremely important. This treatment will provide early season fertility that will help the young crop remain strong and vibrant, enabling them to better deal with stresses like insects, drought or water logging. NACHURS liquid fertilizer has been providing the best in-furrow fertilizer treatments for 75+ years. With NACHURS in-furrow, producers have always been able to safely provide the traditional benefits without decreasing germination because of the fertilizer’s low-salt content and superior availability. New focus on plant and soil health has raised the bar even higher. The NACHURS Bio-K® line of fertilizers is the most available source of K on the market, yet it also promotes both soil and plant health. Because the Bio-K fertilizer is a carbon molecule combined with potassium, applying it in-furrow provides beneficial soil microbes with a food source. This enables microbes to increase nutrient availability – for all types of crops. Legumes use Rhizobia to “fix” their own nitrogen. NACHURS has developed a product specially designed to stimulate early development of these important soil microbes. It is called Balance®. We combine the rhizobia stimulating qualities of Balance with Triple Option which maximizes quantity of other nutrients. The result is improved potential for early season growth and greater profitability of soybeans
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MARION, OHIO – February 8, 2024 – The 2024 Commodity Classic in Houston will be here before we know it. This is one of the best opportunities to spend a few days with some of the most innovative people in agriculture. Commodity Classic is America’s largest farmer-led, farmer -focused agricultural and educational experience. This year is no exception to the continued excellence that you have come to expect. NACHURS is sure to create a lot of buzz with the unveiling of their new tradeshow booth (#2903), the launch of a new specialty additive technology presented by V.P. of Product Development, Tommy Roach during the “Mini What’s New” Session on Thursday morning at 10:00 am, and our in-booth panel discussions on Thursday and Friday at 2:30 pm. Each day will be a riveting conversation with the Xtreme Ag founders who are some of the top producers in the country. We will follow up with a daily happy hour, so please join us! The NACHURS name has long been synonymous with high quality precision placed fertility products. Our products form the foundation of environmentally sound and sustainable fertilizer programs for all crops across North America and beyond. For further information, please contact NACHURS at 800-622-4877 or stop by our booth #2903 at the show. ### About Nachurs Alpine Solutions® Nachurs Alpine Solutions (NAS) became a division of Wilbur-Ellis in 2019. NAS is a 75-year-old specialty chemical business that pioneered the low salt liquid starter fertilizer industry by introducing the first true solution liquid NPK fertilizer. Today, NPK liquid fertilizers sold by NAS are marketed under the NACHURS brand in the United States and under the ALPINE brand in Canada. For more information visit www.nachurs-alpine.com About the Wilbur-Ellis Companies Founded in 1921, the Wilbur-Ellis companies are leading international marketers, distributors and manufacturers of agricultural products, animal nutrients and specialty chemicals and ingredients. By developing strong relationships, making strategic market investments and capitalizing on new opportunities. For more information, please visit www.wilburellis.com
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