Happy Birthday, NACHURS!

Jenny Phillips, Marketing • April 8, 2019

73 years ago today the pioneer of liquid fertilizer was born in Marion, Ohio

On April 8, 1946 Ben Peterson founded The Na-Churs Plant Food Company. Little did Mr. Peterson know that 73 years later his company would grow to 7 manufacturing facilities throughout North America and include six business units.

NACHURS is the original 4R brand, developed based upon the basic principles of the 4R Nutrient Stewardship: the Right Product to apply at the Right Rate in the Right Place at the Right Time. The NACHURS brand has revolutionized farming practices by offering quality precision-placed, seed-safe liquid starters and the latest technologies to maximize crop yields.

We salute you, Ben Peterson, and all of our farmers that have made the NACHURS brand continue to thrive.


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We are at the point in the year where things are slowing down around the farm and it is time to reflect on the season to remind ourselves what we learned. Over the last couple of weeks, the District Sales Managers and I have spent some time reflecting on what worked well in the field and the challenges we faced too. Here are the top 5 things we learned from 2024 growing season: #1 Split applying Nitrogen and Sulfur is a practice that should be embraced on a yearly basis when growing corn. Do you remember how the planting season started and what happened in the first 60 days after the planters started rolling? Our field conditions started out dry with some areas of the corn belt showing up on the drought map. Then mother nature blessed us with rain that never stopped in some areas making it difficult to finish planting. Growers that had split applied their Nitrogen and Sulfur were able to avoid nutrient loss from the rain but also apply the nutrients when the crop needed it most. In the end yield was better on split applied nitrogen fields compared to fields that had all the N applied in the fall or spring before planting. #2 For the past 2 seasons in the North region, we have seen the benefits of adding NACHURS Humi-Flex FA to the in-furrow starter fertilizer. NACHURS Humi-Flex FA is our fulvic acid and it is becoming a valuable component in our starter fertilizer for many reasons. We are using it to chelate the nutrients in the starter fertilizer especially phosphorus. Humi-Flex FA also buffers the soil pH to neutral in that nutrient band keeping nutrients available in fields that have less then optimal pH for crop growth. Finally, we use Humi-Flex FA to create a healthy soil microbiome that leads to more root mass and nutrient uptake. #3 Nutrient uptake charts for corn and soybeans have been a great tool for our team to help our customers visualize the crops nutrient needs based on timing during the growing season.
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